The Wow Bot Roadmap: See What's Coming Before It Ships

"AI assistant" label in the chat

The chat says it's an AI assistant, so visitors know what they're talking to.

Tell visitors when you'll reply

Add your own note to "Talk to a person", such as "Our team replies within 1 business day", so visitors know what to expect.

Send handoffs to the right department

Visitors who ask to talk to a person pick a department, such as donations or membership, and the request goes straight to that team's inbox. On the Impact and Partner plans.

Encrypted conversations and visitor details

Conversations and visitor names and emails are encrypted in our database, stored in Canada.

Email delivery without WordPress

Sites using the one line of code can send verification and handoff emails through our service.

Export and import your WordPress settings

Move your bot's settings between sites, or keep a backup, in one file.

Report topics based on your own site

New sites get topics suggested from their own pages, so reports group questions the way your organization thinks about them.

Hide sections from the bot

Add the class wowbot-ignore to any section, such as a staff directory, and the bot skips it.

Links to your own pages keep the chat open

Visitors follow a link to another page on your site and the chat reopens with the conversation still there.

Conversations grouped into threads

Read each visitor's questions and answers together, as one conversation.

Choose how long answers are

Short, Standard or Detailed answers, set on the Bot tab.

Button text colour, icon colour and icon size

Style the chat button to match your brand, in your account or in WordPress.

Chat labels in any language

Give the chat its own labels and suggested questions for each language. It picks the right set from the page, including with WPML, Polylang and GTranslate, and can translate your labels for you.

Chat window in Spanish

The chat buttons, forms and messages in Spanish, for organizations serving Spanish-speaking communities in the US and beyond.

Add Spanish (es, or a region such as es-MX) under Appearance, then Languages. The chat shows Spanish labels on Spanish pages.

Chat window in French

The chat buttons, forms and messages in French, for Canadian and Quebec audiences. Your bot already answers in French when visitors write in French.

Add French under Appearance, then Languages, and the chat shows French labels on French pages. Typing the code fills them in for you.

Help centre in your account

Quick, searchable answers about setting up and running your bot, linked from the pages they explain.

Reading password-protected sites

Give our crawler a login for sites behind a password, or a private key your web host can let through. WordPress sites already work behind a password.

Your own chat bubble icon

Upload your logo or an icon of your choice for the chat button on your site.

See your own icon in the live preview

The Appearance preview shows the chat button icon you pick, including one you just uploaded, before you save.

Your plan colour throughout your account

The colour of your plan on the pricing page now carries into your account, so it feels like yours from the first click.

Live appearance preview

See your chat and button change as you adjust colours, sizes and the shadow, before you save. In WordPress and your account.

Drop shadow on the chat button

Turn the chat button's shadow on or off and set its colour, opacity, blur, spread and position.

Edit your bot's instructions in your account

Tell your bot who it speaks for and how it should sound, right from your account.

Feedback, bug reports and support in one place

Vote on ideas, report a bug or ask for help from your account, and follow every reply there.

WordPress and your account stay in sync

Change a setting in the WordPress plugin or in your account and it shows in both, including your chat's appearance.

Every setting in your account

Bot settings, appearance, curated context, conversations, people and analytics, all in your account at app.thewowbot.com, for any website.

Test your bot

Ask your bot anything from your account, even before it's live on your site. Tests aren't saved and don't count toward your answers.

Adjustable close icon size

Choose the size of the X on the chat button while the chat is open, so it fits your button. Defaults to a neat 20px.

Fix a weak answer

From Needs attention, write the right answer once and your bot uses it from then on. Amplify and up.

Weekly summary email

Every Monday: questions answered, what people asked most and what needs attention.

Send sign-ups to your CRM

New email list sign-ups go straight to Zapier, Make or any webhook. Amplify and up.

Email list opt-in and CSV downloads

An unticked box lets visitors join your email list, with proof of consent, plus downloads for your CRM.

Talk to a person

Visitors leave their details and your team gets an email with the conversation, ready to reply.

Starter questions

Up to four suggested questions in an empty chat, with ideas drawn from your own site.